Beyond the Exercise: Training Mindset


This webinar was live broadcast on February 19, 2019. You are purchasing a recording. You have 30 days from purchase date to download. Any offers included in the webinar may no longer be valid.


Presented by Phil Kaplan

Mindset is more than motivation. In essence it’s the momentary joining of personality, outlook, and perspective. While we all recognize clients who “think positively” as having healthy mindsets, we’ve never been taught to mechanically alter mindset as we’ve learned to mechanically alter the postural relationships between physical structures. The bottom line is this. When you learn to integrate powerful but subtle “mindset training,” you radically change compliance and outcome. In this webinar, you’ll learn a simple method for identifying mindset flaws and a system for creating “the perception of success” that precedes every positive client outcome. You’ll also learn why so many “medical fitness” clients are “stuck” and how to remove the most burdensome barrier in moments. When all is said and done, we might say mindset is the most pivotal factor in determining the quality and dynamic of physical change. Learn to control mindset and you gain a massive edge over both your clients and your competitors.

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Phil Kaplan is a 30-year veteran of the fitness field and a pioneer in the realm of Personal Training.  The first Lifetime Achievement Award Recipient from Personal Fitness Professional, he’s appeared on over 1000 TV and radio shows sharing “the Fitness Truth.” Through seminars, articles, appearances, and programs, Phil paved the way for personal trainers setting a model for Professional Excellence and establishing oft-imitated paradigms for “selling fitness” in health club, corporate, and studio settings.

With extensive experience as a health club owner, media personality, author, and international speaker, he’s gained rare insights into the elements of mind, body, and spirit that integrate to manifest positive physical change and has created programs with unprecedented levels of outcome and compliance including TRANSFORM (over 75,000 copies sold) and The ANSWER.

In 2012, Phil launched his A.L.I.V.E. Program as an exercise and eating intervention aimed at helping reverse chronic disease in a 21st century “unwell” population and he’s since paved the way for “the space in between” fitness and medicine.  As a consumer advocate and a staunch proponent of “healing through movement, nutrition and environment,” through his newest “Be Better” and “TransGenesis” Programs, he continues to educate medical and fitness professional in the power health practitioners have to move our population away from dis-ease, and the power Personal Trainers have to command the reward they deserve.

Visit his website,